Sundance Square Plaza formed the city’s largest pep rally last weekend as ESPN kicked off its Emmy Award-winning College GameDay season in Sundance Square. College football’s longest running pregame show debuted August 30 in advance of the Cowboys Classic at AT&T Stadium, featuring the defending national champion Florida State Seminoles against the Oklahoma State Cowboys. 
 
“Sundance Square was the perfect place to host ESPN’s College GameDay,” said Tracy Gilmour, director of marketing for Sundance Square. “The plaza was electrified with the spirit created by dueling bands, cheerleaders, mascots and the cheering fans.  The restaurants and shops were filled with visitors all weekend. We look forward to ESPN’s return in January for the College Football National Championship.”
 
Thousands of college football fans gathered in the Sundance Square Plaza as ESPN broadcast its "College Gameday" program live. Alumni, college students, cheerleaders and band members from Florida State University, SMU, the University of North Texas, Oklahoma State University and TCU were all celebrating the exciting opening of college football. Other high profile visitors included DJ Babi Mac, actor and wrestler “Stone Cold” Steve Austin and Fort Worth Mayor Betsy Price.
 
Hosted by Chris Fowler, the GameDay team consists of analysts Lee Corso, Kirk Herbstreit, Desmond Howard and David Pollack with reporting by Samantha Ponder, Scott Van Pelt and Gene Wojciechowski. Fowler and Herbstreit joined together in the booth for the first time to call the weekly Saturday Night Football series on ABC with reporter Heather Cox.  
 
ESPN returned to Sundance Square after the network’s previous Super Bowl (2011) and the NCAA Men’s Final Four (April, 2014) coverage. "College GameDay" will make its final stop of the season in Sundance Square to preview the inaugural College Football National Championship game, scheduled to be played on ESPN Monday, January 12 at AT&T Stadium in Arlington.
 
Sundance Square is a vibrant, award-winning entertainment district spanning 35 blocks in downtown Fort Worth. The multi-use development attracts more than 10 million visitors each year.  A one-acre outdoor plaza opened late last year featuring new restaurants, shops, water features, stage, four 32-foot umbrellas, and covered seating. For more information about Sundance Square, visit sundancesquare.com or follow the multi-use development on Facebook.com/sundancesquare or Twitter@sundancesquare.